Comments on: Are You Trying to Sell us a Search Engine? http://zachheller.com/2009/06/11/are-you-trying-to-sell-us-a-search-engine/ A Blog of Creation by Zach Heller Sat, 11 Feb 2012 08:18:07 +0000 hourly 1 http://wordpress.com/ By: watch5 http://zachheller.com/2009/06/11/are-you-trying-to-sell-us-a-search-engine/#comment-934 Tue, 19 Apr 2011 08:29:46 +0000 http://zachheller.com/?p=495#comment-934 　I was actually looking for this resource a few weeks back. Thanks for sharing with us your wisdom.This will absolutely going to help me in my projects .

]]> By: Monika Lorincz http://zachheller.com/2009/06/11/are-you-trying-to-sell-us-a-search-engine/#comment-470 Mon, 15 Jun 2009 14:32:00 +0000 http://zachheller.com/?p=495#comment-470 Social media has a great impact on consumerism and we do tend to give in to word to mouth information rather than to advertisements. Great post.

Monika Lorincz
monika@surchur.com
http://surchur.com/
Blog: http://blog.surchur.com/
Twitter: @surchur

]]> By: Zach Heller http://zachheller.com/2009/06/11/are-you-trying-to-sell-us-a-search-engine/#comment-460 Thu, 11 Jun 2009 18:42:56 +0000 http://zachheller.com/?p=495#comment-460 Thanks Andrew. I just read Brett’s piece and it really does a great job at analyzing where Microsoft went wrong and what could have been done to gain a greater audience over a longer period of time. I would recommend that anyone reading this post also check out that article.

]]> By: Andrew Davis http://zachheller.com/2009/06/11/are-you-trying-to-sell-us-a-search-engine/#comment-459 Thu, 11 Jun 2009 18:30:45 +0000 http://zachheller.com/?p=495#comment-459 Zach,
Great article! I think you’re right on! Bing’s mass media campaign is doing a great job at low-engagement awareness – however – there’s so much more to marketing online and they should know that!

Brett Virmalo wrote a great piece about their online strategy and where it’s falling apart…

http://blog.tippingpointlabs.com/2009/06/microsoft-bing-wtf-kind-of-launch-was-that/

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