In the past few weeks a lot of things have been happening around the Facebook community. Police made an arrest after someone made a positive identification of a bank robber off of a Facebook photo. A woman was fired from his job after staying home from work “sick” and posting that he was too hung over to work on his profile. Another woman was notified that she was fired through a message on her Facebook account. Prince Harry was dumped, and the only way he found out was a Facebook profile update. In addition, Burger King ran an interesting, successful viral ad using Facebook as a platform.
We have to realize that we are living in a world that has changed. And not because we elected a black man as President. But because he addresses the nation weekly using YouTube. It’s not because Comcast offers a number of free movies on demand. It’s because they have a Twitter account to deal with customer service issues. It’s because the online world is no longer the online world. The online world has crossed over into the real world.
No longer can you live in this world without being affected in some way with what is going on online. The virtual space isn’t virtual, its physical.
This day was coming. It wasn’t long in the making, in fact, it just kind of popped up on us. But it’s here. And it’s time to recognize that and stop running from it.
There is a bounty of information out there, go find it. There are millions of ways to connect with people, start connecting. There are thousands of products competing for your business, find the best one. Stop ignoring the world that you don’t understand. Start taking advantage of it, otherwise the rest of the world is taking advantage of you.
There is no longer a divide between the internet and the physical world. We’re all living in both. Start living again.