April 22, 2009 is Earth Day. This is a day when we all should remind ourselves that innovation is not only about making more money and helping more people, but truly about thinking outside the box and creating newer, forward moving strategies. Going green and helping the environment in business is a great way to kick off your innovation discussions this year.
To help get you started, here are a few blogs that focus on Green Business practices that should inspire you to change the way you think about the environment. This will show you that there are a lot of businesses out there that are starting to do the right thing, but so many more have to join them in order to make a difference.
http://www.greenbiz.com/ – GreenBiz is a great resource. Reading this blog on a daily basis will show you what companies, large and small, are changing to put themselves in a better position to help the environment. Included are stories on innovative new business practices, “green” jobs, and energy and climate data.
http://www.futureofbusiness.info/ – Future of Business is a blog which features some fantastic videos and interviews with professionals in the green business landscape. It is a great place to find out what we can look forward to in the area of environmental innovation, and what companies are planning on doing to go green in their business ventures.
http://www.cleantechblog.com/ – The Clean Tech Blog is a good source of information related more specifically to alternative energy and clean technology innovation. With posts ranging from Government policies to international updates, this blog gives you a good mix of important information when thinking green.
http://got2begreen.com/ – Got 2 Be Green is a very interesting green blog that I was referred to by a friend. I have been an avid reader for quite some time. They offer everything from lifestyle advice to charity features to green events that are coming up all around the world. I recommend that anyone interested in the spread of the environmentally friendly lifestyle check out this site.
And finally, a little self promotion. I am the main contributor to a legal blog called The Legal Beat over at http://www.lawline.com/blog. We have put together a series on Going Green for Lawyers, with a focus on a more environmentally friendly legal community. We offer various tips for lawyers and law firms to implement in their day to day practice of law.
The world is changing, and that means you have to change with it. Businesses have a moral responsibility to help move us forward as a people. You can start by helping the environment one day at a time.
Happy Earth Day!